55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

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Alex is a happy and fulfilling young man: he is a sportsman, he has a career, a fiancee, friends ... He comes from a family of three whose mother died recently. Has always been the pillar of the family, the "perfect" child. But after a short coma, he becomes sexually attracted by men ... This change of sexual orientation creates a shock wave with his clan.

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We don't have an overview translated in English. Help us expand our database by adding one.

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Télématin is a French breakfast television news show, broadcast on France 2 since January 7, 1985. It is broadcast in Metropolitan France weekdays from 6:30 to 9:00 am CET. TV5 broadcast the show in Canada in its entirety until September 2011: it now shows a 90 minute version between 6:30 and 8:00 am Eastern Time, when the French original version is now 2h30 long.Télématin is hosted by William Leymergie. The show is daily seen by around 40% of the French morning audience, a very high percentage for French TV.In Metropolitan France, the newscasts are presented at 7:00, 7:30 and 8:00, with newsflashes at 6:30 and 8:50, and two press reviews at 7:20 and 8:30. The 6:30, 7:30 and 8:50 newscasts are usually presented by a female reader and the hourly newscasts by a male. The usual readers are Nathanaël de Rinquesen, Sophie Le Saint, Julien Benedetto, Sophie Gastrain, Patrice Romedenne and Frédéric Vion.

Télématin is a French breakfast television news show, broadcast on France 2 since January 7, 1985. It is broadcast in Metropolitan France weekdays from 6:30 to 9:00 am CET. TV5 broadcast the show in Canada in its entirety until September 2011: it now shows a 90 minute version between 6:30 and 8:00 am Eastern Time, when the French original version is now 2h30 long.Télématin is hosted by William Leymergie. The show is daily seen by around 40% of the French morning audience, a very high percentage for French TV.In Metropolitan France, the newscasts are presented at 7:00, 7:30 and 8:00, with newsflashes at 6:30 and 8:50, and two press reviews at 7:20 and 8:30. The 6:30, 7:30 and 8:50 newscasts are usually presented by a female reader and the hourly newscasts by a male. The usual readers are Nathanaël de Rinquesen, Sophie Le Saint, Julien Benedetto, Sophie Gastrain, Patrice Romedenne and Frédéric Vion.